‘If I had to name a single book that makes sense of these last few dark years, it would be this one’ New York Times

‘A deeply compelling read ? urgent and necessary’ Evening Standard
Naomi Klein, author of era-defining bestsellers, The Shock Doctrine, This Changes Everything and No Logo, is back with her most compulsive and personal book yet: a revelatory journey into the mirror world of our polarised age

When Naomi Klein discovered that a woman who shared her first name, but had radically different, harmful views, was getting chronically mistaken for her, it seemed too ridiculous to take seriously. Then suddenly it wasn’t. She started to find herself grappling with a distorted sense of reality, becoming obsessed with reading the threats on social media, the endlessly scrolling insults from the followers of her doppelganger. Why had her shadowy other gone down such an extreme path? Why was identity – all we have to meet the world – so unstable?

To find out, Klein decided to follow her double into a bizarre, uncanny mirror world: one of conspiracy theories, anti-vaxxers and demagogue hucksters, where soft-focus wellness influencers make common cause with fire-breathing far right propagandists (all in the name of protecting ‘the children’). In doing so, she lifts the lid on our own culture during this surreal moment in history, as we turn ourselves into polished virtual brands, publicly shame our enemies, watch as deep fakes proliferate and whole nations flip from democracy to something far more sinister.

This is a book for our age and for all of us; a deadly serious dark comedy which invites us to view our reflections in the looking glass. It’s for anyone who has lost hours down an internet rabbit hole, who wonders why our politics has become so fatally warped, and who wants a way out of our collective vertigo and back to fighting for what really matters.

‘If I had to name a single book that makes sense of these last few dark years, it would be this one’ New York Times

‘A deeply compelling read ? urgent and necessary’ Evening Standard
Naomi Klein, author of era-defining bestsellers, The Shock Doctrine, This Changes Everything and No Logo, is back with her most compulsive and personal book yet: a revelatory journey into the mirror world of our polarised age

When Naomi Klein discovered that a woman who shared her first name, but had radically different, harmful views, was getting chronically mistaken for her, it seemed too ridiculous to take seriously. Then suddenly it wasn’t. She started to find herself grappling with a distorted sense of reality, becoming obsessed with reading the threats on social media, the endlessly scrolling insults from the followers of her doppelganger. Why had her shadowy other gone down such an extreme path? Why was identity – all we have to meet the world – so unstable?

To find out, Klein decided to follow her double into a bizarre, uncanny mirror world: one of conspiracy theories, anti-vaxxers and demagogue hucksters, where soft-focus wellness influencers make common cause with fire-breathing far right propagandists (all in the name of protecting ‘the children’). In doing so, she lifts the lid on our own culture during this surreal moment in history, as we turn ourselves into polished virtual brands, publicly shame our enemies, watch as deep fakes proliferate and whole nations flip from democracy to something far more sinister.

This is a book for our age and for all of us; a deadly serious dark comedy which invites us to view our reflections in the looking glass. It’s for anyone who has lost hours down an internet rabbit hole, who wonders why our politics has become so fatally warped, and who wants a way out of our collective vertigo and back to fighting for what really matters.

Over the past 75 years, a new canon has emerged. As life on Earth has become irrevocably altered by humans, visionary thinkers around the world have raised their voices to defend the planet, and affirm our place at the heart of its restoration. Their words have endured through the decades, becoming the classics of a movement. Together, these books show the richness of environmental thought, and point the way to a fairer, saner, greener world.

Warming seas. Superstorms. Fires in the Amazon. The effects of climate change are all around us.

Reforestation. School-strikes for climate change. Young people are saving the world and you can join them because you deserve better.

Are you ready to change everything?

Includes notes on the COVID-19 pandemic, 2020, and how you can get involved to make the world a safer and better place.

From the Great Barrier Reef to Hurricane Katrina to school environmental policies to Greta Thunberg – climate change impacts every aspect of the world you live in and you have the power to lead the way by enacting change.

Internationally bestselling author of The Shock Doctrine, Naomi Klein, with award-winning children’s science writer Rebecca Stefoff, gives a powerful picture of why and how the planet is changing, providing effective tools for action so that YOU really can make a difference.